Dongguan Xingda Industrial Co., Ltd.   

"Merchant (eminu)" is the successful operation of the Dongguan City Star Industrial Co., Ltd. high-grade fashion leisure clothing brand. Since its establishment in 1996, more than ten years "development, it toward the goal of creating the first brand" Chinese fashion leisure clothing, clothing industry in China take the lead into the "franchise" mode, take the brand chain operation road; with "a strong, high-quality products, good services, unified image" to win the majority of customers the recognition and affirmation, has the extremely high consumer awareness on.

after 2006 "passers hung wings, the ten year leap" of baptism, by the end of 2007, merchant image in Taiwan flagship store opening, Jordan's retailers to join, mark merchant officially stepped out of the pace of the expansion of overseas market.

in product development, "merchant" to "create high-quality high-end leisure fashion dress" as the design concept, time transfer of leisure culture of modern urban to consumers, the establishment of training a batch of very professional design team, and set up a number of product R & D cooperation site in Hongkong, Europe and other regions.

in the brand image promotion, "merchant" has invited film songs and star An Zaixu, Stephen Fung, Hongkong King's sister, Joey Yung, idol boy band B0Y 'Z and popular youth idol star Ming speak for the products. Leveraging the star, continuously inject new vigor of youth for the brand new brand concept, transmission.

image in the design, the company has a professional planning design team, combined with the latest brand shop image strategy, provide a unified, national terminal image design, professional advertising and event planning scheme, which with its distinctive store image, the warmth of the shop atmosphere, thoughtful, efficient service, rapidly enhance the brand the visibility and reputation.

now, "merchant" brand has 28 provinces and cities in the country set up 3 branch offices, more than 20 of total agent, opened nearly 2000 stores; a huge sales network covers the mainland, Taiwan and Southeast Asia Chinese most area.

has long been committed to building new merchant, attitude towards life and a new concept of life -- dare to explore, dare to practice, break the normal procedure, create new popular style. A new combination, new process, new fashion leisure, the interpretation of a new visual experience...... The future, merchant people will continue to take "firm belief dance fashion" diligently explore, constantly learning, constantly growing, sincere service to the emerging world dynamism crowd, in the vast ocean in constantly wrote a new "merchant legend".