Guangzhou Yu high fashion   

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Guangzhou Yu High Fashion Co. Ltd. 仙佳 Ai Ni (AX-JENNY) brand clothing series: source in the European fashion brand idea. With the domestic and foreign multi brand operation mode and experience.

AX-JENNY first entered china. In a fashion capital - "Guangzhou" the establishment of the China operations center.

Guangzhou Yu high fashion set design, development, production, sales in one of the fashion company. The company has a professional design staff management personnel and technical staff. And the introduction of high-tech equipment at home and abroad advanced. Companies adhering to the "quality and development, to the credibility of survival, in order to design for the soul" business philosophy. With exquisite workmanship, materials and environmental protection high-grade, quality as the brand development criterion.

company will adhere to mutual benefit, honesty and trustworthiness of the operating principles, to join the service. At the same time, through the detailed analysis and research to the market, constantly go beyond the self, the pursuit of innovation. Comprehensively building a recognized by the vast number of consumers, enjoy high reputation in the domestic and foreign clothing brand. The

AX-JENNY brand by "franchisee self" operation system, adhering to the "create, achievements you and me" business philosophy, the new century with the customers together to create a brand AX-JENNY.

product style:

elegant, classic, simple, understanding is the key to AI 仙佳 Ni brand style embodied in the word, to build its natural relaxed minimalist modern urban style for the beautiful.

color: black and white ash based tone to the classic, not blind obedience to the popular, quarterly join for brand spirit color.

material: cotton and plant environmental protection fibre based fabric, using the unique structural design and modern design elements, has become a symbol of the unique impression.

style design pay attention to changes in the structure and profile, emphasize single items and items matching, provides the space combination of two design for the customer.

the overall style of refined atmosphere, emphasize independent self female temperament.



design:

with the pace accelerate, busy life, things mechanical, method for making cement jungle cold, life always a little emotional, less consciousness, less intellectual, human eye more like a cat's eye, when everything is less a to belong to human emotion, people began to seek belongs to natural performance of original nature and self reflection. Natural, environmental protection, free products and become consumers looking for..

just to find the essence of their own.

brand positioning:

to pursue fashion and have independent thinking individual women as the main consumer groups, the commodity and the global popular synchronous fashion pace

1, product advantage:

   and the competition brand price low

& #61550;  

 and space the competition brand price;   good after-sales the service

   made to customer service

2, age positioning: 25-38 years old, intellectual women's

3, is the pursuit of life style: handsome, intellectual, classic, simple, casual.

4, price positioning: the high side. (spring summer autumn and winter

5, 168-500. 200-800) style quantity: spring summer 200, winter 200 (Winter 2010 90 or so)

6, size: S, M, L, XL, XXL

7, core competitiveness: the summer of outstanding small shirt, the spring and Autumn Period prominent coats, sweaters, winter cotton padded jacket for outstanding business items. In the winter of

82010 products table:    

class   retail price (yuan)   wholesale goods% ratio   style quantity

jacket   380-980  35% 

coat   380-800  8% 

  268-368  15%  sweater;

shirt   268-368  5% 

pants;   280-480  30% 

inside   198-268  5% 

;   380-480  2%  vest;

9, brands of clothing: rock. The answer, 梵凯

10, product advantages: superior fabrics, environmental protection. Novel style, atmosphere. Exquisite workmanship, meticulous. Dressed in casual, comfortable, suitable for any occasion.