Cai Yan Nafei -- A is located in Zhong Ling Yuk Sau, outstanding people of an earthly paradise Hangzhou women's brand, the company is a set design, production, production, sales as one of the professional women's apparel company. We advocate a new luxury exhibition "elegance, personality, fashion, elegant" brand style, advancing with the times, pioneering and innovation! To create a perfect life for female fashion, write beautiful poems for life!
company with stores and agents as the main development of the network, the courage to open up, the good faith management. Always adhere to the market demand as the core, and continuously improve the brand image, to create a unique product strong affinity, and gradually establish a nationwide sales network. The design concept to work is concise and fluent line, delicate beautiful and noble taste, have won many intellectual fashion people of all ages. High quality fabrics, exquisite workmanship, complement each other's quality accessories, the main brand connotation rich can be the embodiment of perfection through every detail. Brand style positioning Cai Yan Nafei brand clothing, positioning in the young women of fashion, with modernist European fashion style, with the French romance, both Chinese and Western culture in one, simple style, fashion, comfortable, natural, tried to highlight the concept of personality.
brand positioning: fashion, leisure dress. The target consumer Quncai Yan Nafei for a new era of intelligent fashion for women to create urban women take charge as chief of the "old woman" image and spell able, "Little Women" charming feminine charm, fashion while it does not lose its noble and elegant, they have a certain taste in dress, that want to stay young and fashion world, and requirements seek common ground while reserving differences, to consider all aspects of work, leisure, action, is the rational consumer.
location: 2038 old age as the main female fashion. Price positioning: the spring and summer in the price of 198368 yuan between; autumn and winter prices in 269689 yuan between. Product structure: pants. T-shirt skirt. Shirt. Suit. Coat. Coat. Sweater. The cotton padded jacket, down jacket, vest. Cowboy and accessories etc.. Operating purposes: to lead the revolution Chinese hang send women's brand as the goal, the regulation of professional brand operation to enhance the maximum power of team cohesion, give full play to the company's human resources advantages, geographical advantages in resources, integration of resources, to build a win-win, create brilliance.
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