Ningbo city Haishu eggplant Mommy Trading Co. Ltd.   

                                  SmileMami (eggplant mommy), originated from Ningbo Hongbang tailors and exquisite technology, break through the traditional mode, the development of maternal and infant clothing design. A derived from the mother in pursuit of a dream, highlight the elegant brand.

twentieth Century 80 'at the beginning of S, Smile  Ms. Hong in Ningbo (East Gate and the avenue) opened its first Hong clothing shop, specially tailored social occasions noble dress.

 

to the last century 90 's Apprentice 100 people, through continuous innovation for more than twenty years into the most prosperous East Gate of the tailor shop. Smile  Ms. Hong will gradually international successful dressing concept was introduced into our country, the developed countries such as America and Europe for hundreds of years the formation of the royal family, the elite from all walks of life can enjoy the tailors tailored service development and promotion in this shop, so that our customers in the Hong clothing tailor customized their own, consistent with the personal identity, taste and temperament dress. Let the customer is outstanding, in all important social occasions beautiful elegant demeanor, confident smile.



2000 years after Smile  each field of Ms. Hong continuous expansion in the clothing, as a mother Smile  importance of Hong is well aware of the seismogenic process of woman, devoted maternity dress design, 2010 will be its own brand name to SmileMami (eggplant Mommy).



SmileMami (eggplant mommy):  Smile as the core concept of the brand's smile, like a bud that blossomed, sincere and kind. To smile to treat pregnant process, with a smile to let go, to meet the baby was born with a smile. Every day in front of his shot, from the heart of the children said: "eggplant". Mommy is ready,   smile to make mommy.



SmileMami (eggplant mommy) brand consumer segmentation for 22-35 years old

inherited 60 ', 70' s  s exquisite craft, to cater to the 80 's, 90' s the pursuit of fashion, each piece of SmileMami (eggplant mommy) brand products with comfort, fashion, considerate, personality for the brand and product label, quasi mother mouth to mouth transmission.



SmileMami (eggplant mommy) brand product positioning:     high quality, middle price

only maternal brand high performance price ratio