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Fujian when Podi watts outdoor goods Co. Ltd.    No Member

Fujian when Podi watts outdoor goods Co. Ltd. Brand
Business Model
Founded
Introduction
                                  on La  1928; Sportiva is a memorable year, in this year of La  Sportiva for the first time to participate in commercial exhibition in Italy Milan, and obtain the great success. Made the army boot order. The

in the first war, for leather footwear, increase the demand, Narciso  Delladio increased a lot of new staff, and at the same time, "Calzoleria  Sportiva" also rapidly in Italy each city popular.

1950's current president, Francesco  Delladio (Narciso  Delladio's son) to work in a company, and began to build new factories, commercial exhibition in the first time to "La  in Italy Milan; Sportiva " the launch of the brand products, and quickly received throughout Europe, business across europe. La  in this period, in addition to hiking boots; Sportiva, also began to design and production of ski boots and summer sports shoes.

1970's Delladio, Francesco  the sons to work in a company, La  the continued development of Sportiva in hiking boots and winter hiking boots on.

1980 in the 1980s, along with the development of rock climbing, climbing is needed for the special sports shoes produced a great demand, La  Sportiva in cumulative years of shoe-making experience, began producing shoes, fashion design, which makes the LA  SPORTIVA has become a global outdoor areas of well-known brand.

1995, La  Sportiva rapid increase in global demand, the original factory is not enough to provide sufficient yield, and beginning in the construction of Ziano new factory. This is a modern and high-tech factories, La  Sportiva development and design center in the factory. La  in the next few years; Sportiva to the growth rate of two digit.

1997, La  Sportiva's new factory passed ISO quality certification system.

1998, La  Sportiva and THE  NORTH  FACE established in North America market cooperation.

in the next few years, La  Sportiva has made many proud achievements, the 2004 European Business Week named La  Sportiva is one of Europe's most promising company. Except in the rock climbing areas of success, La  Sportiva hiking shoe and boot due to the use of high technology, has made the global professional explorer's identity, La  in climbing Mount Everest explorer's eyes, Sportiva is the preferred equipment.

mountain running is La  Sportiva also an achievement, "MOUNTAIN  outdoor sports, RUNNING La  Sportiva has movement emerging; professional team and take a number of grades. Under the cooperative development and professional sports personnel La  Sportiva mountain trail shoes too many awards, and the success of "MOUNTAIN  RUNNING" to become the La  Sportiva mountain running trademark.

La  Sportiva's product line includes all outdoor sports footwear equipment required, climbing from 8000 meters above the mountain boots, through professional mountain climbing shoes, required to cross country running shoes, climbing shoes etc..

2008, La  Sportiva and the Olympic torch to the successful ascent of Mount Everest.  

2009 November Laya founded, officially became the Hong Kong and Taiwan in the three products agents.

La  Sportiva's product line based primarily on the use of division, according to different wiring difficulty and intensity is divided into seven major categories of ten series.                                
Main Products
Contact information
Contact:   Market
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Addr:   Beijing  Beijing City  C, Ocean International Center, No. 60 Beijing Chaoyang District east city of Victoria Road Block 1401