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Shanghai Huadu Garments Co., Ltd. Southern China branch    No Member

Shanghai Huadu Garments Co., Ltd. Southern China branch Brand
Business Model
Founded
Introduction
                                  [DISNEY]  

brand introduction; Disney (DISNEY), full name The  Walt  Disney  Company, named after its founder Walter • Disney; a large Multi-National Corporation, is headquartered in USA; its main business includes entertainment production, theme parks, toys, books, video games and media network. Now Disney has become one of the world's largest entertainment company, is committed to providing the most special entertainment for people to experience constantly, and has been adhering to the traditional company to excellent quality and the continuous pursuit of innovation.   now, Disney more covers -- Disney watches, jewelry, clothing, Disney Disney Disney, Disney, Disney Home Furnishing bags products plush toys, Disney electronics and other industries;  



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[enterprise introduction Shanghai Huadu clothing Limited company is the Disney brand sells channel special authorized dealers, the company is a wholly owned foreign Ltd. Hongkong Huahui group invested.  

2009 years, Shanghai Huadu fashion access to Disney's Mickey, Winnie Vigny, Princess series and cars four trademark image above 14 years old adult clothing authorization.

company is headquartered in Shanghai, joined the business radiation throughout the country, the main brand Disney's adult fashion casual and fashion bags products, the current brand self and join counter key distribution in each big market system of international, regional and local. Including:   Carrefour, lotus, Tesco, WAL-MART, Huarun million, RT mart, trust mart, Suguo, Hualian Supermarket, Wumart, E-mart, super shopping center age, BBK, Beijing Hualian, heart to heart etc..



with the November 4, 2009, Shanghai Disney project to obtain the relevant departments of the state approved the construction, the next five years, the Disney Park project will be one of the biggest business concept China, the next ten years, Disney related products in the China will with the park to meet the biggest wave of development period.  



 ] [brand positioning:

age: 15 years old of above orientation of young consumers  

price position: spring and summer $49 - 319 yuan                       winter $59 - 549 yuan  

product positioning: fashion casual  

style: fashion / cartoon  

color positioning: colorful, bright vibrant  

XL  /  specifications positioning: L  /  M  /  S  /  XS 



[brand] style:  

Mitch (Mickey): a the pattern is full of fashionable breath, creative is the biggest characteristic of the Mitch series, pattern design team of Disney strong, Disney is the world only cheats.  

Winnie Vigny (Winnie  the  Pooh): from forest to Winnie the Pooh and his friends, free and with the most suitable for outdoor sports, advocating the young people wearing.  

(Pricess): Princess Pink and dream of the pattern, a princess in a fairy tale, is always a girl who love the.  

cars (Cars): or personality, or dynamic pattern design, concise style and classic sports cars series, full of vitality, is the sun metrosexual man marking equipment love sports.  



[DISNEY]   brand characteristics;

*     reasonable, competitive price;    

*     design styles provide fashion, popular;    

    to ensure the excellent quality, international brand image;      

;   additional service quality (VIP card, customer service hotline and customer service etc.);    

    comfortable shopping environment.  



[DISNEY]   brand strategy; the strategy of

difference, to shape their own brand characteristics of  

advocate the brand culture, the pursuit of reasonable operating profit of  

cultural infiltration and "one to one marketing" the concept of service  

people-oriented, the pursuit of individuality, to cater to the unique and fashionable taste;  

adjustment of product line and brand strategy, take the popular fashion line;  

around the personality, dynamic fashion theme, make the brand operation mode system, consolidate the consumer groups and consumer loyalty.  

to establish the relationship between the optic partners as "symbiosis, coexistence, and win-win"  

value and the dealer and supplier partnerships, honesty.  

to counseling and support partners, with seasonal goods, marketing planning, brand intangible assets and other auxiliary.  

assurance partner benefits, in order to achieve the maximization of profit.  

[DISNEY]

stores to join the brand characteristics of channel model

* unique Shanghai Huadu Garments Co., Ltd with Disney through group cooperation, access to special authorization store channel Disney, took the lead in carrying out the new shopping channel sales model in China, became the first in the store channels of international cartoon brand. This unique store channel mode because of its many advantages in foreign early prevailed, and in all aspects of international Chinese began, is also a kind of development trend. The future China huge market space.

* 0 shops rent - characteristics to join in mode

which is many clothing to join the advantage condition of business and clothing shop owner dream of the garment industry, familiar with the person all know, more than half of the clothing shop rents tend to occupy the whole store investment, not only improve sell threshold, and limit the flow of capital, is not conducive to the clothing store the initial and long-term development. Through the direct cooperation

Huadu clothing stores, the realization of the "0 shops rent" apparel agent of this special franchise mode, for each agent to save big budgets, easy to start





]: contact us; competitive special licensing, long brand culture and wisdom of the elite team, will together with you to create a brilliant wealth!  

specific join matters please contact --  

Shanghai hado Garments Co., Ltd. Southern China branch  

join hotline: 020-34529860 

contact: Miss Han 15918594546 

  the company address: Guangzhou city Panyu District Dashi garden Lijiang fisherman's Wharf Business Center Room 302 (2)                                
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Contact:   Korea miss
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Addr:   Guangdong  Guangzhou  Guangzhou city Panyu District