in 1996, Denadeyi (Dean Diniz) in the Asian market.
1997 years, the return of Hongkong. Denadeyi (Dean Diniz) was incorporated in Hong Kong Italy dand Ni (Hongkong) Co. Ltd., based in Hongkong, radiation throughout the Asian region, to spreading to Asia from Italy romantic, fashion, elegant style of dress.
1998-2007, through an in-depth study of Chinese garment mass consumer market, Denadeyi (dand Ni) decided to invest in the establishment of Fujian province dand, clothing Limited company manage China market. Denadeyi (Dean Diniz) headquarters strong R & D team to provide the forefront of the international fashion the most fashionable style of products, Fujian province dand, clothing Limited company in Italy to introduce advanced production equipment and technology, production series products, organic, through efficient cooperation, dynamic new fashionable for China's men's clothing market. Fujian province
dand, clothing Limited company as Italy dand, (Hongkong) Limited full investment of foreign enterprises, the strength of the company, production base covers an area of more than 30 acres, built garden standard workshop of more than 20000 square, more than one thousand employees, is a through the enterprise high standard ISO9001:2000 International standard management, has won the Fujian Province, Quanzhou City star enterprise, as well as Fujian Province, Quanzhou City, the title of famous brand.
1, brand origin: was born in 1903 in Italy Florence, in Italy, Hongkong, China mainland registered trademarks;
2, the brand style: elegant, romantic, leisure, fashion and continuation of Italy noble temperament; in order to fashion leisure clothing primarily, supplemented by some business, handsome, sports apparel; product series includes leisure suits, jackets, down jacket, coat, jacket, sweaters, T-Shirts, Ma Jia, polo shirt, T-shirt, shirt, jeans, leisure trousers, socks, bag, belt and so on;
3, brand management: the noble not expensive, civilian golf;
4 brand goals: first, China fashion leisure men's clothing brand
5, customer orientation;: to between 25-45 years old male modern fashion consumer groups as the core;
6, price positioning: the middle grade.
New business
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- Quanzhou Dakai Textile Trade Co., Ltd.
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- Suzhou city Hisense Weaving Co., Ltd.
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