Nakayama Toshiyasu Dress Shoes Co., Ltd   

                                  a,   J.T.

J.T. Ltd., Zhongshan Juntai garments Footwear Company Limited was founded in 2004, Singapore J.T. Chun Tai Group in mainland China the first branch. Is a design, production and sales of leisure, sports clothing, shoes and accessories business, with independent development and design team and marketing team.

J.T. currently has won several famous foreign brands in mainland Southeast Asia China, exclusive distribution right. In 2008 we got American Warner Bros. Entertainment Company authorized, responsible for DC    Comics    Super    Heroes (DC super hero) series of brand products (apparel and accessories), in China design and development, production, marketing, market supervision.

two,   DC    Comics    Super    Heroes (Chinese: DC super hero) introduction to the full name of

DC is Detective  Comics , is one of the America's two largest comic book company, is the cradle of American most super heroes. Under the ownership of Superman, Batman, wonder woman, flash, green lantern and other super heroes, is a prominent citizen, have a flourishing population. Because the number of super hero is numerous, DC company editors put a lot of super hero super to set, set up a "The  Justice  Society  of  America" (Justice League of America). Community representatives are: Flash (flash), Hawkman (Eagle), Green  (Green Lantern); Lantern, The  Atom (Yuan Zixia), The    Spectre (You Ling), Wonder  Woman (wonder woman), Wildcat (CAT) and so on, Superman (Superman) and Batman (Bian Fuxia) as the honorary member of the new club.

USA Warner Time Inc later gave them DC in the comic book superhero (referred to as DC super hero), the story into a series of movies, especially Superman (Superman), Batman (Bian Fuxia) in the film series a department continuously broadcast. More make DC super hero image more win support among the people, truly become the minds of the super hero. They are full of strength, full of justice, a unique image in people's minds have deep-seated.

three,   product positioning in

we DC sub brand chose a representative of Superman, has the extremely high popularity and reputation (Superman), Batman (Bian Fuxia), Supergirl (Supergirl) as the hero image into product brand's flagship brand, market promotion in china.

we will DC series product positioning for personality, vitality, urban atmosphere of the male and female fashion leisure clothing. DC super hero has a unique and rich cultural heritage, in the design of DC series products, we incorporate DC series of unique and rich brand elements, make the product (regardless of clothing or accessories) has a unique style and cultural connotation of the free fashion. The

DC series products of leisure style and market mature business and recreation and leisure content format. There are obvious differences between us style in the connection between these two kinds of leisure clothing.

we will DC series product market positioning to be targeted at 18-35 year-old consumer group, because they are a unique understanding of life, like wearing casual, fashion, modern people's unique personality and taste.

four,   product planning

DC series brand products are mainly for clothing, accessories include shoes, bags, belts, hats, socks, underwear, watches, ornaments etc..

1 series of brand products the proportion of

(Superman) 60%, Superman, Batman (Batman) 40%.

2, the proportion of total product:

men 50%, women 30%, accessories (including shoes, hats, bags, socks, underwear, watches, belts, wear and so on) 20%.

3, seasonal products ratio:

of spring and summer products accounted for the total style 60%, accounted for 50% of the total quantity. The autumn / winter

products accounted for the total style 40%, accounted for 50% of the total quantity.

4, the clothing product variety ratio:

of spring and summer

50% T-shirt, jacket 10% (including the short skirts, shorts, jeans shirts) 30%, 10%.

the

10% autumn and winter coat T-shirt, sweater shirt 30%, 15%, 10%, 10% and 20% sweaters, jeans, casual pants 5%.

five,   business model of

management mode positioning for the regional distribution system, regional division of provinces or municipalities directly under the central government to. Regional general dealers can develop distributors or franchisee in the regional market, dealers and franchisee must to the mall or store way to shop expansion of terminal market. All

terminal marketing outlets (store) must be in accordance with the unified brand image design company DC decoration, including the door head and lintel, light box, inside and outside decoration, shelves, promotional items, advertising products, display products etc..