Li group (Hongkong) Garment Co., Ltd. / Humen sagues   

                                  Li group (Hongkong) Garment Co., the company uphold the "post industrial era" understanding and demand for clothing, designed to break the traditional R & D Jean felt new cowboy style. Designed by William, Holland Rotterdam museum curator Bunin outstanding. G Lowell (William.  Crosswell) said: only rely on the design, we can make our country (brand) become a daily live. As the world's first developed one of the modern design of the country, has now become the world's wind vane design. 1918  years Holland in the "style" movement (De  Stijil) is one of the most important modernism design movement, modern design development to the stem of the world, plays an important role in promoting. Clothing as an important carrier of design, has not met the wearing requirements, it is more a way of life and attitude.

    SGES  it is the attitude towards life as performers and creators. Brand design follow Holland Black＆White (black and white) modernist style, in Hongkong, the designer based on fusion form Europe "Gothic" art, which shows strong postmodernism in costumes. Finally achieve the perfect unity of fashion and comfortable.



    SGES brand interpretation; as a new denim brand, from the design at the beginning to give people a new, fashion consumption concept and visual experience. The pursuit of fashion and comfortable attire feeling, pay attention to the details of design and modification. Always leading the trend, to create the Oriental civilization characterized by western philosophy, as the foundation of the new cowboy style. Break the existing boundaries of thinking in product design, not only the cowboy natural elements and feel, not the surface of work busy, in the absorption and art and life elements in different structures, with the cowboy way re interpretation, showing their, the national tradition and the characteristics of the times, so that each pair of jeans all have their own unique "personality" face. The



SGES brand positioning brand with 25-35 as the core target customers. They have received a good education, social activities, keen on modern clothing has its own unique feel, concerned about the international fashion trend of the market. They understand the contemporary China, pays close attention to the world trend, innovation, adventure, challenge and as a source of power. They are all professional elite, and devoted to the pursuit of internationalization, urbanization elite image.