Lee Lang (Shanghai) Co., Ltd.   

Lee Lang (Shanghai) Limited company is by Hongkong Lee Lang International Limited investment in Shanghai set up a wholly foreign-owned enterprises, a total investment of 500000000 Hong Kong dollars, registered capital of HK $200000000. With the 2009 Lee Lang successfully listed in Hong Kong, Lee Lang group ushered in a new round of development opportunities. The new Al Toy brand homeopathy and health. As the Al Toy brand operators, Lee Lang (Shanghai) Development Co. Ltd is mainly responsible for the Al Toy design, production, brand promotion and marketing network. Companies focus on technical advantage, the advantage in the industry product design and development and talent advantage. In product design and development, Al Toy's team led by the domestic well-known designer menswear designer, located in Italy Milan with Eyre duly design studio, grasp the international fashion trend, fashion design concept and product development will be the most avant-garde combination, leading the domestic fashion men's fashion. In brand promotion and marketing, Eyre ready with a wealth of experience in international brand operation team, combined with the characteristics of the present Chinese market, quickly and effectively to expand marketing network; at the same time, the extensive and close cooperation relationship with domestic and foreign well-known media establishment; as a model of tidal current fashion, where the connotation of social new people interpretation of high quality men's fashion, the Al Toy brand concept in the Chinese consumer market spread quickly. Under the "with the concept of fashion to guide the young active lifestyle" vision, Lee Lang men will pass through the distinctive brand style and rapid market response, will Al Toy quickly build into young men's fashion leader brand.