Guangzhou Liwan District small series of children's wear line   

Guangzhou small series of children's wear line, opened in April 2004 in the eight Guangzhou road Zhongshan Li Lake, the first floor of the building, and registered the "small plait" brand, other ways for mass production of "small plait" brand children's clothing. After three years of efforts, the company has successively in major provinces and cities nationwide with agents, the current sales network covering the whole nation each big small and medium-sized city, at the same time, the products are sold to Southeast Asia, the Middle East and other regions. Beginning in 2007, small series of the implementation of brand strategy plan for brand promotion, unity of all terminal image: Showcase, store, POP, continues to gain market share at the same time, and proceed to improve internal management, integrated quality management system. The introduction of foreign first-class fashion design and version type process, from the children's clothing design, fabric selection, to children's wear production each link are the implementation of Europe and the United States and the request of our country related to environmental protection, to ensure that children become the majority of small series of children love and trust products. Small make up will provide the majority of children China green, healthy quality products. 1, brand promotion purpose: "children's wear, fashion personality" 2 brand philosophy: "hand knitting big future" 3, style positioning: to create excellent children's sweaters, together with fashion, personality style, establish a brand image of.4, the target customer unique: 3---9 year old children 5, the target market: one or two city home and China economic hundred counties 6, price strategy: the price of high-end positioning, in the end