Jaeger   

Brand line: Jaeger (Jaeger) category; 1, launched in 1884, health underwear, then has introduced the wool sweater, trousers, skirt, the head in early twentieth Century 2, roll out all sorts of coat, dress, suit, launched in 1996 3 sports brand line now production category from the high-grade fabrics when all kinds of garments and other target consumer group: high male, female income consumer group marketing strategy: 1, first-class quality, good reputation, durable wear clothing win the hearts of all 2, export orders, 3 retail, advertising sales; to dominated the UK market, 1949 has entered the city of Shanghai, in 1997 opened a new store in London, at present in many parts of the world have sales. Jaeger is a production and distribution of men and women with the British retail clothing company registered brands, its birth should be attributed to the German Jaeger Gustaf a bit more than a century ago (Dr.GustarJaeger). A hundred years ago, when the "rational dress" theory in American, Europe to spread widely, Dr. animal and biologist Jaeger of Germany in 1880: the only animal fiber (mainly for clothing made of wool) is beneficial to human health. This theory is the British Lewis Tomalin (LewisTomalin) translated into English, and international health exhibition in London in 1884 October period, introduces its theory by the famous "times" published records. As the theory translator Tomalin obtained permission of Dr. Jaeger, called "Jaeger" opened the store sells "health wool clothing in London". Today is one of a handful of Jaeger have all textile and clothing products company, products from fabrics to garments, everything in there. Clothing category includes all kinds of fashion, knitting fashion, = swimwear etc.. Jaeger brand of fashion for men and women, with its unique wheat standard grain mark, marketing all over the world.