Introduction
Hermes 1993 enterprises established in the army, grew up in the barracks, was awarded the PLA General Logistics Department "army famous brand" product title. In 2002, the Party Central Committee decided the army not to do business, the original membership Navy Hermes dress General Factory for the restructuring of private enterprises, after the corporate restructuring, the establishment of the current Nanjing Haiermansi group. Company head Lin Baozhong, also from originally served in hospital affairs Vice Minister of the Naval Command College and Nanjing Haiermansi dress general factory director, after the change to become now Nanjing Haiermansi group chairman. Hermes group (Industrial Park) is located in Nanjing southeast of the foot of the hill, covering an area of three hundred mu. Is a professional engaged in wool, cashmere and silk as raw material, knitting clothing R & D, design, production, sales of large-scale clothing enterprise group. A clothing company, International Trade Company, sourcing company, and government brand cooperation sweater products General Factory, cashmere products company as its five subsidiary. Have all kinds of management personnel and professional fashion designers, design of wool, cashmere, silk knit 1000 balance, production capacity of more than 300 pieces. The country has more than 800 terminal sales network, in which the independent stores more than 360. In fifteen years, the Group Chairman Mr. Lin Baozhong led the way, always adhere to the brand management strategy, the pursuit of product quality first, integrity-based business to target. By constantly expand sales channels and increase market share, maintain the national sales of the first two consecutive years of knitting sweater and silk the first national production and marketing of good performance for seven consecutive years, ranking the country cashmere, wool sweater industry ten strong; for five consecutive years won the top 100 Chinese clothing enterprise title; four consecutive terms as Jiangsu Province, Nanjing city "the famous trademark". The main products are "group Hermes" sweater respectively in 2003 and 2006 two times by the state identified as "China famous brand"; in 2006 September, the group also by the National Tourism Bureau identified as "industrial tourism demonstration enterprise". Expand overseas sales channels, to make friends at home and abroad. Actively develop the domestic market at the same time, the rapid development of the international market, in recent years, annual exports of more than 50 pieces of knitted garments to Japan and South Korea, Europe and the United States, Russia, Brazil and other countries. At the same time, will also actively looking for Hermes brand overseas distributors, the Hermes brand products to the world. People are now Hermes riveting full of spirit, and strive for greater glory, to expand domestic and foreign markets and to the innovation platform includes government purchases, adhering to embody the characteristics of modern society "natural environmental protection, advocating natural" business philosophy, to build China's silk, cashmere and wool products carrier.
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