KeyWord: Brand:

Xiamen Hongjiang Investment Co. Ltd.    No Member

Xiamen Hongjiang Investment Co. Ltd. Brand
Business Model
Founded
Introduction
Xiamen Hongjiang Investment Co., Ltd. began in 2002, the company is located in known as "the laudatory name sea garden" in Xiamen City, the existing professional workshop of 15000 square meters, all kinds of special machine more than 800 Taiwan, more than 1000 employees, the monthly production of more than 600000 sets of. Products are mainly exported to Europe, Japan, Southeast Asia and other countries and USA, with many international famous brands, such as ZARA, TRIUMPH have many years of good relations of cooperation. The company uses the advanced computer technology, with dozens of excellent designers and a version of the division, to provide fashionable samples for customers at home and abroad. Over the years, the company spirit of "customer first, quality first" business principles, the pursuit of aestheticism, advocating first-class, the introduction of foreign advanced production technology, improve internal potential. Establish a sound scientific management system, a solid foundation for the development of a better future play. We sincerely welcome domestic and foreign counterparts with the establishment and development of our friendly business, sincere cooperation, hand in hand, create a bright future. Brand introduction "Eve Jin" brand, advocating self, fashion, elegant, the pursuit of individuality, exquisite taste, into the East subtle, elegant and western freedom, emotion in the structure, the new era of urban white-collar fashion self-confidence, self and women's gentle, beautiful and perfect combination. Ivqueen fabrics mainly cotton, linen, wool, we seek simple, natural, comfortable, abandon cumbersome, pay attention to fashion and harmony. The expression is quietly blooming in the elegant temperament, elegant aesthetic hidden stitch walk, fiber, Oriental verve contains mystery. Ivqueen seeks to Oriental women's elegance, fashion, adhere to the self, self expression, expressed in a seemingly simple but in fine needle. The style is to single product wear resistance, easy to match good, whether at work, leisure. Ivqueen based on the retail market, at the same time, radiation throughout the country, is committed to the popularization of the new products, and shopping and leisure fashion idea sowing and mass. Since 2002, through 5 years active operation has achieved extraordinary performance, successfully landed on the major city of Beijing, Shanghai, Chongqing etc.. Brand positioning: 1 the target consumer group positioning -- at the age of 28--35 years old women: enjoy life, pay attention to taste, concerned with self white-collar women. 2 quality positioning style -- self fashion elegant 3 product structure -- woven needle 85%, 15%4. of sweater brand price positioning -- summer 198 yuan / 898 yuan / autumn and winter 298 yuan / 1500 yuan / 5 sales channel positioning -- national each big city fashion office brand alliance, shopping malls counters, shop in shops, commercial street shops and retail. Price distribution: commodity price (RMB: yuan) commodity price (RMB: yuan) shirt 228 - 438 238 - 698 338 - coat dress 898 skirt 238 - 468 198 - 498 258 - knit pants 398 coats of 468--898 cotton 388--898 fur 898-1500 jeans 298--898
Main Products
Contact information
Contact:   Mr. Liu
Tel:  
Addr:       Xiamen Haicang Xinyang Industrial Zone Sunshine Road 666, 6 floor