Introduction
Bi Anqi (BIANQ) brand of Hongkong due to cross brand, cross brand since 1971, founded in Hongkong, has been the subject of Hongkong officials, celebrities and film stars. Bi Anqi (BIANQ) to "not dressing, but Superman clothes to wear" design concept, through the inspiration of crystallization designer wonderful, unique version of the design, and the curves of the female beauty show. With exquisite decoration, high-grade fabric texture gorgeous, based on the traditional "elegant" style, cleverly integrated into the modern fashion and leisure elements, so that the women in the city itself, the legislation was higher and more pretty and more beautiful effect. The company's development vigorously implement the strategy of brand operation, the use of formal regular chain and franchise chain business model, in the fierce competition in the market so that enterprises continue to optimize the system, the size of the market continues to expand, so that the brand extension unlimited. "The implementation of brand strategy of world famous brand clothing chain, casting" Bi Anqi brand development direction and goal of the blue angel company already has a number of very stable management personnel and professional and technical personnel, and recently paid outside the famous designers and excellent marketing personnel, the company fully reflects the "people-oriented" the theory of human resource management, after all, the competition of talents is an important factor in whether or not the survival of the enterprise, to the integration of the company through the human resources development in the future, so as to establish a more dynamic, more competitive and efficient team. Profit market institutions Bi Anqi the next 2 to 3 years will be committed to the establishment of more competitive, improve operational framework. First of all, to establish a more competitive product planning center, at a faster rate of market information, design more to meet the market demand for clothing; secondly, the establishment of efficient logistics center, in order to reduce logistics costs at the same time, with the fastest speed of the new company to supply the goods dealers across the country and the monopoly store cabinet; again, the establishment of efficient operation of the customer service center, faster to help dealers and joined with the business in the process of any problems, after all, "win-win" is the ultimate goal of Bi. In addition, based on the existing network, for another 100 - 200 chain stores cabinets in the next 2 to 3 years. Lofty ideals and high aspirations in our company's management and staff who embodied most incisive, but we can deeply understand the "doing business as" the truth of life, we know that only seriously do market is the survival of the enterprise, so in the next few years, we will be based on the actual situation of enterprises to develop the strategic goal of enterprise development, truth-seeking is at work, step by step. After the journey, Bi Anqi will be in a unique brand culture as the basis, and constantly strengthen the construction of brand culture, implementing development strategy of the whole enterprise, and strive to become a first-class international clothing company.
Main Products
Contact information
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Addr: | Guangzhou Guangzhou Baiyun Airport Road like Street No. 9 Italian business center 2 building B2 room |
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