Introduction
Sophie Ya company founded in 1990, in the creation to the segmentation market strategy into the wedding market management. The original Taiwan wedding market is still in a developing stage, the content of each product in a wedding dress company very much the same, wedding dress wholesale from the general wedding dress factory, product homogeneity is very high. Su Feiya wedding was founded in the creation of wedding dress design department and factory exclusive, and international well-known brands of synchronization to France and Italy's top cloth, the conceptual design of a senior ceremonial dress wedding dresses and gowns fashion trend. In 1996 Sophie Ya wedding first took part in a sponsored by the Ministry of economic affairs, Textile Federation Execution of Taipei Fashion Week exhibition, show its high-quality fashion design to the public and the media to large dress show, laying its future wedding fashion status. Later Sophie Ya wedding every year there are NewCollection published, caused very big echo. In the eyes of consumers, Sophie Ya wedding already is the best example of fashion beautiful bride. In 2001 Sophie Ya into 11 years, founder and director of design flood Pinzhen Miss led Sophie Ya wedding into another field of higher level, founded the Sophie Yali brand, from Sophie Ya wedding became the top exquisite wedding company, while Sophie Alice induced top tailored wedding dress and dress brand, UPGRADE her the image and status of Su Feiya again. In 2001 Sophie ya to strength and its professional obtain Bian daughter's favor, to participate in the wedding and the dress design of the wedding of the century, again show the wedding professional and top positioning. Su Feiya wedding in the creation date, has always been a political and business celebrities and entertainers in mind the most desired brand and ideal, while Su Feiya is always in the first position of the brand.
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