Shanghai is di dress Development Co. Ltd.   

Always revival -- didi childe (DIDIBOY) brand preamble in twentieth Century France's most influential philosopher Michel Foucault put forward the concept of "heterotopias" in his works, this word is clearly aimed at the "Utopia" and decide: a reflection on the survival status of reverie future super more unrealistic, objectively. Say, this is indeed in a certain sense, summarizes the survival of the status quo of the urban youth. Between the pace of life, people speed relationship is becoming more and more utilitarian processing, all without exception, let the life in the city of workers feel the pressure. We have been talking about "decompression", how can we to layers of imprisonment shackles? Perhaps the only let personality self to the outbreak, to overcome life follow the same pattern repeated. Didi son (DIDIBOY) is committed to shaping the personality of the self, or say, Didi son (DIDIBOY) is a bourgeois personality endorsement. Since the beginning of 1900, the famous master in fashion design CLARA DIL (Clara Deal) in Italy established a leisure suit workshops, from the declaration of didi son (DIDIBOY) the birth of the brand. By 2001 the fifth generation successor, the incumbent FRANK FRODERO (Frank Firodino) at the helm, Didi son (DIDIBOY) have become the European, America countries have a number of subsidiaries, with more than 500 stores in the world, and thousands of employees, set production, supply, marketing as one of the large group of famous brand enterprise. Didi son (DIDIBOY) is a famous Italy brand men's leisure series. Its style without the gorgeous words to describe, this is precisely the didi son (DIDIBOY) is unique -- simple, natural, and with a strong European flavor. Didi son (DIDIBOY) brand integration of modern fashion elements, both leisure and fashion, this is also the FRANK FRODERO (Frank Firodino) design style. So we try to put (DIDIBOY) brand become synonymous with world leisure dress. Didi son (DIDIBOY) grade is advanced, but it is not willing to fall into the "advanced" simply copying routines to. Or an old phrase: "emphasis on self". Only the clothing itself distinct personality, can bring the wearer is different from the general sense. Therefore, Didi childe particularly refined out of the "New Renaissance" brand concept, this is not a simple back, say from a certain meaning, the review is most easily grasp advanced. With respect to the pop art and minimalism style, Didi son (DIDIBOY) can be said to be stylish and elegant compromise between: it resolute but not elegant, confident and not to lose the free and easy, abandon those clothing factor complex lengthy, emphasizes the harmonious beauty of classicism in starting from the self, beyond the self, "Renaissance" independent mature male image character, let life charm revealed inadvertently. It is self-evident that didi son (DIDIBOY) market positioning must be high, but for both has the unique idea, but also can do meticulous senior consumer brand, its price also is really not expensive. Didi son (DIDIBOY) consumption age layer support in 25 to 40 years old between, both in the choice of fabric, or requirements in the process, it can achieve excellence, but also so didi childe (DIDIBOY) especially to show urban wisdom male ability and unrestrained. A world class men's brand, will be embedded in the traditional fashion, from the point of view of humanism, emphasizing individuality flying - this is didi son (DIDIBOY) promises to give you everything: it is the aesthetic of the Renaissance, the Renaissance is human, more is a renaissance in urban life eternal change, love.