_ Guangzhou love silk garments Co. Ltd.   

        "Shu" brand
      positioning of the brand style:
      to the design elements of fashion, elegant, exquisite simplicity to show mature women's unique elegance and taste, abandon avant-garde sense of insecurity, advocating natural elegant quality.
      "Shu" in harmony on practicality, overall and able style, each item is selected materials used in Japan, Korea, Europe and other high-level fashion fabric, the feeling is quite broad, smooth, comfortable, drape better, and has certain elasticity. Comfort is easier to manage, store and not easy to wrinkle.
     
    price position:   in the high-end women's brands, spring and summer retail price positioning in the $198 - 628 yuan between; autumn and winter retail price positioning in the $228 - $1028.
     
    consumer positioning:   between 30 to 50 years old, pay attention to personal image, dress comfortable, pay attention to quality, the income is stable, mature, identity, have ideals and aspirations higher on spirit, while the body has a little change in young women.