In Europe, _ Nijiaxi Ni Shanghai economic and Trade Development Co. Ltd.   

In early twenty-first Century, a bearing with a European style, will be in France, Italy clothing into the best of Chinese elements women "Ou, Ni" is born in Shanghai. "She" is young, full of vitality, "she" grew rapidly, to the country, into the world.



brand style:

pay great attention to the original design of clothing styles, design methods of diversification, pay attention to the overall mix between;

of different fabric splicing of harmony, black, white, grey classic color, detail design, style mix;

focus on fashion, urban feel and feminine; Pop melodies

embodies its optimism, exquisite, fashionable.



brand appeal:

independent, fashion, personality;

seek innovation in style, seek the extraordinary ordinary.



target groups:

age: 25-40 years old (mental age 20-35 years) with a certain economic foundation, the higher cultural accomplishment, The changes of

and fashion clothing has the sensitivity of urban women.