(a) Company Profile
Japan ZZ international design group as the world female authority image design services group, has its unique business, management mode. The group completely formed in investment holding, development as a leader, to the fashion industry as the goal, to ZZ brand clothing for the banner, to fashion accessories as the main body, with image design services for the modern enterprise group characteristics, professional management.
is currently the total assets of 1200000000 yuan, 2800 employees, involving industry project cosmetics, jewelry, service industry, catering industry, image design, exclusive image design, ZZ and with Japan, Germany imported computer steam ironing, plastic, adhesive in one of the advanced garment production lines, series of products won the gold quality award Chinese International Garment Fair have.
The history of the development of
ZZ
ZZ originated in Japan fashion concept: research its earlier, research garments trailing
ZZ was founded in 1938, by the Japanese "no structure design" style leader: Iwasaki Kenzo first
Mild AC
ZZ advocate natural and body, seemingly invisible, thin but not scattered, the wearer and design are combined, and then for eight consecutive years won the "Zhuangyuan" Product Design Gold Award
ZZ - in 1975 into the personal rule diagnosis theory of International Color Association proposed, science will ZZ brand success oriented image design authority brand, is the only one to communicate with the customer color clothing brand.
ZZ - 1982, Japanese investment in Beijing founded the ZZ China district development headquarters, and formal planning China area franchise operation tactics.
ZZ 1988, the authority of experts Taiwan image design Ms. Yuan Peidi officially joined the ZZ China district headquarters and rich development, executive director, which officially opened a "Chinese female style type eight theory", from the fundamental solution to the women to fully understand their, section type and color will make a success of the female image China
ZZ in 1995, ZZ was Chinese Apparel Industry Federation high-profile named "successful women Chinese image ambassador"
ZZ - as of today, successful operation of the ZZ global chain brand image design agency more than 30000......
(two) enterprises
brand conduction:
"wearing the wrong", means of his misunderstanding and defacing, means spending money, means that you are a not their "own" their exhaustive, means that you're shape betrayal.
maybe shouldn't theory is right or wrong, but about the beauty and ugliness, about people as a resource appreciation and depreciation
ZZ three features:
1, the new frugality and luxury:
money not province quality, save money, save money, not taste, not fashion, not a decent save money province. Embodiment of the new austerity is parity fashion. ZZ brand of clothing to parity with the people in the 2010 group, the development trends of the clothing industry, ZZ parity fashion wind will be blowing more fierce. At the same time, the traditional luxury brand is difficult in the economic crisis, and the ZZ character charm to extravagance and degree, and it is characteristic of Chinese new luxury will also in the bleak quietly rising in.
2, Sundry Goods and Museum experience:
's unique "parity" fashion retail model, ZZ chain brand advantage is the "80+20" product chain replication mode, to ZZ brand clothing as the main line, the unified store name, plus 20% subordinate living decoration, the subordinate cover all about female images with modified jewelry, including shoes, jewelry, cosmetics, cosmetics, clothing accessories and so on, and even connected to female quality life appliance. Another feature is the rich goods and the price level, patient can enjoy "bargains" fun. ZZ brand for consumers to set membership value services, each level members of the ZZ can be found in the ZZ two services: shopping portrait pictures TPO occasions image design
3, personal color diagnosis and female style section shape:
ZZ is the first human theory in color of the four seasons imported international brands, ZZ customer groups and careful analysis of color attribute, recommendation consistent dress color clothing habits, once again the Asian women's eight style section shape into ZZ management system, in the purchase of clothing and more aware of their own is not only wear, but the wear scientific concept of right, and provide rental costumes and customer communication in response to different occasions when other services.
ZZ chain brand development can be divided into four categories: store image design studio, image design company, image design center, image design integrated hall, to product classification, service is not equivalent to the chain stores, with different levels China people join into the entrepreneurs to join the ranks, from 29800 until 128800, choose to join the class, join Chinese female image design of open door, beautiful, elegant build career starting point.
Makeup garment _ goodness to international trade (Beijing) Co., Ltd.
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