Personality brand of leisure _ Guangdong million SHUNFA Garment Co. Ltd.   

Has the character of brand story

since sixty time, global street culture prevailed, yearning to remain free, advocating freedom of the punk spirit has become the new trend chasing the young gens, punk rock become the darling of the public, Britain became the birthplace of punk rock, it is a local punk music popular and producing culture collision, here is full of vitality, the pursuit of freedom, the music, art, fashion and culture com., hold on the expression of different ideas of freedom and rebellion. Influential character brand clothing by British punk culture, fashion design style is not unique, popular element, add bold fanatical in leisure wind to subvert the traditional, comprehensive guide to punk fashion revival design process and personality quality, as the character and have tentacles young customers create offbeat punk pop.

brand: here let popular agonistic. The process of high level and the advanced design ideas is the brand foundation, to the trust of consumers to brand a foothold in this. Brand interpretation: offbeat trend is simple, direct, full of the vitality of the young and the perfect combination of creativity, leisure and personality trend, soil environment and Chinese popular phase clothing brand style: the international fashion trend, leading, carry out personality, delicate, publicity brand truth, from the extraction of punk culture personality pop elements, let they dissolved as a whole, the distinctive style in the clothing market



the target consumer groups: 18-38 years old, young people personality, advocating freedom and remain free way of life, their pursuit of fashion, refusing to be bound, personality, close to the trend of wearing requirements, but also consider the material and circumstances collocation.

definition of brand: brand is committed to creating a young fashion brand innovation and personality, advocate the young fashion brand, design style, fashion, comfortable quality materials, high level of sewing process, popular price, to bring consumers a charismatic personality fashion leisure clothing. Decides to pursue your dreams, create a unique offbeat fashion, created the character clothing brand,



I have my personality

sixty's of last century, the wind blew over the high streets and back lanes street culture. Guitar issued declaration of freedom new self punks, London became punk jerusalem. The trend of loyal and individualist come in a throng, declare their freedom of belief by means of a pilgrimage. Has opened a fashion heyday personality for each trend followers, we didn't catch the tide, let the trend to catch up with you. I have my personality, all-round leading punk fashion revival, let popular agonistic.

target groups: 18---38 years old family fashion

our goal: to create extraordinary personality for each ordinary people