CONCEPT (idea):
TARGET (location):
Young, fashion, avant-garde, independent new-new generation.
BRAND IMAGE (image):
The British Empire flag through the old, glorious era of the feelings gone with the wind, once dominated the world of freedom of faith and power.
PRODUCT CONCEPT (Fashion Design):
BRITISH TRADITION; SPORTS; CHARACTOR
In 2004 ASK started a casual clothing revolution cyclone in South Korea; Real was named the most rapid enterprise development 04 years fashion field, ASK is reached in 2004 South Korean young people favorite brand list, ASK has 143 counters in South Korea, 2005 sales of one hundred and fifty billion won, South Korea's highest sales of leisure brand.
In South Korea, ASK will not find star endorsement, because of all the stars to find ASK. Lee Young-Ae, Fly to the sky - TVXQ, Fany, BoA, Babyvox Shen Enzhen, Cha Tae Hyun, Kim Dongwan, Su Zhixie, Myth - Fly to - the sky Brian, Yang Meiluo, Kim Tae Hee, Eun Ji Won, Eun Ji Won, the myth of Junjin&, Jin Zaide, TAKE - Li Minhe, TAKE- Li Shenghe, SEA, Li Xiaoli, ASK Rain and so are our loyal customers.
The new role of "ASK The Muppets", we are in the four Asian countries and regions (South Korea, Hongkong, Taiwan, Chinese) enjoys a monopoly right to use; in 2005 the most popular leisure clothing ASK has Mickey Mouse (Mi Qi) and his girlfriend (Minnie), and the new role Muppets sign Monopoly contract. ASK new brand image Muppets the lovely frog as the heroine, Kermit (Kermit). Headed by Kermit miss Piggy and other 19 kinds of personality role composition, their image will be as popular as the mermaid. The Muppets obtained in the four Asian countries and regions from the world of Disney and Disney's Shanghai Asia Inc (South Korea, Hongkong, Taiwan, China) monopoly right to the use of hitherto unknown in korea. In 1955, Muppets through CNN in Washington appeared for the first time, is USA TV history's most popular characters, now Has become the representative of Disney animation image and business development. There are a lot of enthusiasm in the United States and Europe and followers. Muppets Kermit and at the Forum on behalf of the role and the TV program in order to garrulous Love charm to win the audience's love, he often appeared with Hollywood stars, at the same time as the lovely mascot is often active in various kinds of occasions. The role of Muppets is to meet with the unique perceptual ASK advocates flow For brand image. The 50 anniversary of the 2005 Muppets birthday, held a commemorative activities all around the world, the October issue commemorative stamps in Losangeles Muppets. Since the beginning of October 14th 15 the future Month, will be carried out large-scale loopback memorial activities in 50 cities in the world. During this period, the role of Muppets Kermit and its friends photos, will also appear in the Statue of Liberty of the United States, Paris and China Great Wall eppel tower.
ASK in the four Asian countries and regions (South Korea, China, Hongkong, Taiwan) enjoyed a monopoly right to use, use the Muppets image of the commodity will begin a comprehensive listing from the 2006 S/S season, the earliest can be in mid December to meet a part of spring early market. Together we look forward to the new role of Muppets Kermit and her friends are coming.
Total dealers in China area Beijing Elskes clothing Limited company is Korea famous leisure brands ASK and DOHC. In 2005 April Nanjing international fashion week, ASK and under the brand name DOHC held a special fashion show in Beijing in September; in 2005 the Zhuang Shengchongguang department store opened its first store in Beijing; in 2006, Tianjin, Xi'an, Hangzhou State, Ningbo, Wenzhou, Shenyang, Dalian, Mudanjiang city has opened more than 20 ASK stores, and formally for the mainland and Taiwan overall business in 07 autumn and winter!