"
Haier company business philosophy: "&ldquo committed to children's products "&rdquo for the purpose &ldquo integrity management, create personalized services for the first, the pursuit of win-win, "&rdquo as the goal, and gradually developed into a research and development children's products R & D, production, sales as one of the children industry and chain business enterprises. "
" 19882011 year, Haier company launched "“ ---- find century Haier brand promotion project "&rdquo , in adhering to the past and the entrepreneurial spirit of truth-seeking based on the practical work, however (China) Co., Ltd. will increase the total amount of investment, pay attention to the domestic market of the product development in children. With the development strategy of adjustment of brand new cutting-edge and innovative spirit, improve the management of brand, children's clothing brand culture with precise product positioning, build with the fashion sense of the trend of the brand personality style, and continuously meet the growing urban children beautify life demand. Strive to become the China children market competitive and reputation of the national brand children's products.
" 19882011 year, Haier company launched "“ ---- find century Haier brand promotion project "&rdquo , in adhering to the past and the entrepreneurial spirit of truth-seeking based on the practical work, however (China) Co., Ltd. will increase the total amount of investment, pay attention to the domestic market of the product development in children. With the development strategy of adjustment of brand new cutting-edge and innovative spirit, improve the management of brand, children's clothing brand culture with precise product positioning, build with the fashion sense of the trend of the brand personality style, and continuously meet the growing urban children beautify life demand. Strive to become the China children market competitive and reputation of the national brand children's products.
Red boy (China) Co., Ltd., with "color: black 30000 square meters of building area, hundreds of millions of total assets, with the domestic top R & D center. Popular elements of development Haier brand product integration of domestic and foreign fashion, leisure, health, natural environmental protection, and many children's wear brand cartoon image to win the market different, red boy children rely on the advantages of design, fashion forefront stand firm. About the election materials, exquisite workmanship ", novel style, simple and elegant color quality. Terminal image from the shop decoration design, product display, props design, layout, customer line, light guide and service aspects embody fashion, leisure, health, natural and comfortable style. With the operation experience of Haier Group Overseas R & D strength and more than 20 years of market, Haier products have been favored by the vast number of consumers. "
" we believe that: with a strong brand awareness, advanced and mature management team, can continue to create amazing performance ".< span style= "color: black; font-size: >
" brand name: Haier ("redkids
"" we believe that: with a strong brand awareness, advanced and mature management team, can continue to create amazing performance ".< span style= "color: black; font-size: >
" brand name: Haier ("redkids
brand style: casual fashion, healthy and comfortable "
" brand grades: moderate price (high quality) " 12pt";
"" brand grades: moderate price (high quality) " 12pt";
brand appeal: the heart of communication, happy growth
" the target consumer group: "3 and < /
Main Products
Red boy children
Brand name: red (redkids)
Brand style: casual fashion, health and comfort
Brand grades: moderate price (high quality)
The brand appeal: the heart of communication, happy growth
The target consumer group: 3 to 16 years (80cm-160cm)
Brand idea: the emphasis on personality, to promote healthy
Product design: novel and lively, exquisite workmanship
Fabric: cotton mainly to environmental health
Include T-shirt, shirt, jacket, coat, vest, cotton padded clothes, down jacket, jeans, sportswear, windbreaker, casual pants, skirt class, sweaters and other multiple category.
Contact information
| Contact： | Ding Peiji |
|---|---|
| Tel： |
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| Addr： | Fujian Province Quanzhou City Economic and Technological Development Zone Qing Meng Chong Rong Jie Hong Hai Er industrial park |
