Wenjing apparel firm (USA camel -- Fujian Province general agent)   

Famous brand was founded in 1913 in American, with its rich brand culture deeply attracted numerous followers. After fifty years, the camel brand has become one of the popular European outdoor leisure brand. In 2000, after the analysis precision and meticulous social environment and economic environment, "the ideal of camels" selected China market as the expansion of the brand, and is located in the South Fujian shoes Jinjiang is the best development base. In order to enter the Chinese outdoor leisure market, "Camel" brand formally introduced the visual marketing concept, the lovely, being vigorous and unrestrained "Camel" brand image, and rough style of Western America as the main tone of the brand extension, in a grave tone to reflect the personality, the "Camel" brand more and more plump, and widely recognized by people from all walks of life, and become the foundation laid in China favorite brand, as Chinese to create the advantage of outdoor leisure brand. In 2006, the camel has become China Mountaineering Association partners, professional outdoor sports institutions must on camels, the camel brand is a witness, is the camel towards the determination to succeed.