Shenzhen Hennessy Garment Development Co., Ltd. is a set of product design, sales, management in one of the modern garment brand enterprises, the company's existing two men's clothing brand "YAGE" and "X.TO" royal. Southern Division is located in Zhuzhou Railway Station Jinlun Times Square, is the company's operating base, and has a professional marketing team and professional management personnel, and has a professional marketing management team. Surety Company product styles synchronized with the most cutting-edge fashion, the company set up in the industry outstanding designer team in Europe, South Korea, Hongkong, hired well-known clothing designer for the company all the year round design consultants, design team leader, can at any time according to the latest popular fashion information adjustment, the production of a variety of style, fashion leisure men's business.
in the face of the diverse needs of customers, the single function of clothing is not only warm, it can improve a person's appearance and self-confidence, taste, identity, confidence, temperament and so on. After a long time of market research and comprehensive research, with the diversification of the economy and raising the level of modern business needs, there is a huge consumer market, is slowly rising, it is the fashion business men.
Mr. Zou Yiguo, founder ofalways in the market for many years, developed a keen market awareness, have a new understanding and perception of the apparel industry, especially after the accumulation of a number of high-quality customer resources, start thinking about the garment industry's future development, to reflect on how to perform their own their own business ideal and life the value in the enterprise.
in 2009, Mr. Zou Yiguo decided decisively, walk own clothing brand road, the main fashion business men. In the establishment of the Shenzhen Hennessy Garment Development Co. Ltd, and the successful introduction of the prestigious Italy "Royal YAGE" brand, in adhering to "Royal YAGE" brand, designed for improved Chinese consumer demand, the fusion of Oriental dress culture essence, pay more attention to the aesthetic characteristics of the Chinese people, grasp China fashion men's business development trend.
"Royal YAGE" brand to market, warm pursued by the consumer, product sales momentum strong, behind the hot market, he also found that men's new trend of — — fashion leisure men's clothing. In order to further subdivide the market, after in the market to make accurate judgments, he again made a bold decision, the successful acquisition of the French "X.TO" brand, the design concept originated from France to China, write "X.TO" in China fashion beautiful new chapter.
company pays special attention to the marketing team construction, invited the industry to join the elite Hennessy garment, apparel marketing experts invited to regular staff training, improve team fighting capacity. And pay attention to the terminal sales personnel training, develop training plans for the store manager, such as sales of front-line employees the systematic and scientific marketing training, train more management of marketing personnel for customers, enhance the overall competitiveness of the brand market.
high quality products and perfect sales management system, Hennessy garment adjust marketing strategy, to win market recognition, at present, the company's products have been in Changsha, Zhuzhou, Xiangtan, Yueyang, Yiyang, Changde, Zhangjiajie, Loudi, Jishou, Huaihua, Yongzhou, Hengyang, Shaoyang, Chenzhou and the neighboring Guizhou Guangxi, Jiangxi and other provinces and cities, open stores more than 100.
